The Agenda

08:00 – 08:45

Registration and Breakfast

08:45 – 08:50

Welcome Address

Speakers: Panos Linardos, Founder & Chairman, Retail Leaders Circle
Executive Director, New York Institute of Management
Nisreen Shocair, Co-Chair, Retail Leaders Circle MENA
Group CEO Middle East, Yoox Net-A-Porter
08:50 – 09:00

Opening Keynote

Speaker: H.E. Dr. Majid bin Abdullah Al Qasabi, Minister of Commerce and Investment
09:00 – 09:40

Past, Present and Future of Retail:
Strategies to Win in the Rapidly Changing Retail Landscape

Speaker: Chris Baker, Senior Vice President & Head of Retail North America, Visa Inc
09:40 – 10:15

The State of Fashion 2020

Speakers: Anita Balchandani, Partner, Apparel Fashion & Luxury UK, McKinsey & Company
Colin Henry, Senior Advisor, Apparel Fashion & Luxury UK, McKinsey & Company
10:15 – 10:45

Ecommerce Outlook: What is Next for the Industry?

Ecommerce is a trend that is disrupting retail across the world and KSA and broader GCC are nodifferent. In fact, the KSA ecommerce market is the fastest growing market in the region with large growth projected across all major Retail categories from fashion to grocery to electronics. Retailers are rushing to develop an offer that caters to KSA’s digital-savvy consumers while governments / regulators, logistics providers, and banks are developing an ecosystem to cater to the demand. Today we will hear from a list of distinguished individuals who each are doing their part to define what is the Future of ecommerce in KSA and the region.

Speakers: H.E. Ahmed Al-Hakbani, Governor, Saudi Customs
Ziad Al Yousef, Managing Director, Saudi Payments
Edward Sabbagh, Managing Director – MENA, Farfetch
Majed M. Al Tahan, Founder & CEO, AYM Commerce
Moderator: Mohammed Dhedhi, Principal, Consumer and Retail Middle East and Africa, A.T. Kearney
10:45 – 11:10


11:10 – 11:30

The State of MENA Retail

After two difficult years, the retail sector in Saudi Arabia is back to growth. But it is not a return of the pre 2015 era. Consumers, Baqalas, ecommerce, shopping malls, profitability, regulations, everything is changing. So what are the trends that re-shaping the retail sector in Saudi Arabia? How significant are they? What will be the key success factors for retailers in the new normal?

Speaker: Cyrille Fabre, Partner, Bain & Company
11:30 – 12:00

Retail as a Job Creation Engine

Speakers: Ibrahim Al-Suwail, Deputy Governor, SAGIA
Mohammed Alshaya, Executive Chairman, M. H. Alshaya Co.
Faraz Khalid, CEO, noon
Moderator: Rawan Radwan, Regional Correspondent, Arab News
12:00 – 12:40

Leadership in the Age of Disruption

Against a backdrop of ongoing and frenetic change in an ever-changing retail landscape that embraces disruption and rewards future-focused leadership, successful organizations are those that can deftly turn changes in technology, culture, competition, and the workforce into profit. How retail leaders develop strategies to capture and address breakthrough change? How do they implement and leverage business transformation and new technology in their business models? What strategies have been successful when tackling disruptive trends in the past, and in what will they continue to work in the years to come?

Speakers: Patrick Chalhoub, CEO, Chalhoub Group
Ahmad AR. BinDawood, CEO, Danube & BinDawood, BinDawood Holding
Moderator: Abdellah Iftahy, Partner, McKinsey & Company
12:40 – 14:00


14:00 – 14:40

Breakout A: ROI – Return On Influence

Great influencer marketing content can spark conversations, generate sales, increase brand awareness and loyalty. As Influencer marketing snowballs in this region into a force of its own, the question that remains on our minds is how to manage campaigns, with ROI top of mind. How to track and manage influencer campaigns and engage with influencers and their audience. This session also poses the question of paid partnerships vs true advocacy.

Speaker: Alia Fawad, Director, ITP Live & ITP Gaming
Nojoud Alrumaihi, Co-Founder, Upbeat KSA
Abdullah Al-Jumah, Author, Media Personality, Law School Lecture
14:00 – 14:40

Breakout B: Re-imagining the Shopping Center of the Future

Shopping centers are being impacted by huge changes in resource, distribution, consumer and technology forces. This session will focus on the evolving dynamics between retailers and landlords as retailers rethinking their portfolio and modify their use of stores in the future. But what does the new consumer want from their retail experience, what’s changing and what will the shopping center of the future look like? By bringing four industry leaders together this panelwill shed light on the opportunities and challenges for shopping center operators and retailers on this fluctuating environment.

Speakers: H.H. Prince Bandar Bin Khaled Al Saud, President, Unified Real Estate Development
Konrad Kolankiewicz, Chief Operating Officer, Kinan
Mazen Qandeel, Executive Director, Granadia
Moderator: Jayne Rafter, Publisher, Retail Leisure International
14:00 – 14:40

Workshop: Invest Saudi: The Beginning

The workshop will cover all licensing aspects in Saudi including registrations at government agencies . The speaker will talk about the reforms done over last few months to make Saudi more attractive for investors to make sustainable businesses . Types, requirements & terms of licenses will be a very considerable part in the workshop and a set of services offered by SAGIA will be presented in the end of the workshop.

Speaker: Khalid Alsheddi, Executive Director, SAGIA [Al Taif]
14:40 – 15:15

Breakout A: Thriving in a Multichannel Retail Environment

Today’s shoppers demand convenience and accessibility on their own terms, with the flexibility to shop and receive merchandise in channels of their choice. Whether a retailer begins as a brick-and-mortar player and begins to embrace online, or expands from e-commerce roots to develop a physical presence, retailers must structure for success in a multi-channel environment

Speakers: Saud Ghassan AlSulaiman, CEO, IKEA Saudi Arabia & Bahrain
Adnan Al-Khalaf, Vice President – Retail, STC Channels
Hani Saif, Chief Information Officer, eXtra
Ahmed Ouf, Business Development Manager, Retail – Middle East, Axis Communications
Moderator: Nabil Nazer, Chief Investment Officer, Al Sulaiman Group
14:40 – 15:15

Breakout B: Entertainment, Hospitality and Tourism Driving Retail Growth

Speakers: Bill Ernest, CEO, Saudi Entertainment Ventures
Danielle Atkins, Chief Marketing & Communications Officer, Diriyah Gate Development Authority
Muzzammil Ahussain, Executive Vice President, Consumer Travel, Seera Group
Moderator: Raffaella Campagnoli, Industry Strategy Expert
14:40 – 15:15

Workshop: Retail Loyalty Platform: Paving the Way to Customer Loyalty

Speaker: Turki Alessa, Tamayouz, (HVC) Director, STC[Al Taif]
15:15 – 15:45


15:45 – 16:15

The Future of Fashion in KSA:
Laying the Foundations for Sustainable Growth

Speaker: H.H. Princess Noura Al-Saud, Advisor, Fashion Sector, Ministry of Culture
Interviewer: Sue Holt, Managing Director, ITP Saudi, ITP Consumer & ITP Live
16:15 – 17:10

What’s Next? Navigating the Future of the Industry

In a time of unprecedented change and opacity as rapid demographic, economic and disruptive forces take hold, the combined dynamics of an imbalance of supply and demand, the changing consumer and the rise of e-commerce are shaping the industry. What is the industry to do? Drilling deeper in the existing consumer and retail environment this session will discuss an industry in transformation: causes, implications, opportunities and go forward strategies.

Speakers: Omar Almohammady, Group CEO, Fawaz Alhokair Group
Nilesh Ved, Chairman & CEO, Apparel Group
Moderator: Ghaith Shocair, Former CEO, Majid Al Futtaim Shopping Malls


08:00 – 08:50

Registration and Breakfast

08:50 – 09:00

Day One Recap

09:00 – 09:15

Opening Keynote

Speaker: H.E. Ahmad Bin Sulaiman AlRajhi, Minister of Labor and Social Development
09:15 – 09:40

The Disruptive Role of FinTech in Today’s Instant, Digital World

Speaker: Ahmad Alanazi, CEO, stc Pay
09:40 – 10:15

Insights from the Urban Consumer

Why have urban consumers chosen the cities they live in? What is their lifestyle, and where and how do they shop? These are just some of the questions Norma Taki, PwC Retail & Consumer Industry Leader, will aim to answer with the help of key findings from the PwC Global Consumer Insights Survey. This annual survey of global consumers is one of the most well-known of its kind. This year’s research surveyed more than 19,000 consumers in 29 countries and focused predominantly on urban consumers.

Speaker: Norma Taki, Partner, MENA Consumer Industries, PwC
10:15 – 10:30

Transformation Spotlight: From Souqs to Malls

Speaker: Selim Chidiac, CEO, L’Azurde
10:30 – 11:00


11:00 – 11:35

Hack the Future: Consumer Shifts Shaping Tomorrow

Exploring Facebook’s perspective on the everchanging consumer landscape and how retailers can remain relevant in a connected experience.

Speaker: Shant Oknayan, Group Commercial Director, Middle East & North Africa, Facebook
11:35 – 12:15

Intelligent Retail: How Can Business Leaders Prepare for Business Transformation?

Speakers: Ramy Fares, Industry Director of Retail, Travel & Transport Middle East & Africa, Microsoft
Renuka Jagtiani, Chairwoman, Landmark Group
12:15 – 12:45

In Conversation with Mohammed Yousuf Naghi

Speaker: Mohammed Yousuf Naghi, Chairman, Mohammed Yousuf Naghi & Brothers Group
Interviewer: Frank Kane, Senior Business Columnist, Arab News
12:45 – 14:00


14:00 – 14:40

Breakout A: Mixed Use Developments of the Two Holy Cities

The big picture VISION 2030… The kingdom’s sovereign wealth fund plans to develop mixed-use projects in the holy cities of Makkah and Madina that will contribute annually more than 15 billion Saudi riyals to the Arab world’s largest economy by 2030. And It’s inevitable that with Muslims’ growing and the increasing of pilgrims and visitors, there’ll be an increasing necessity for mixed-use developments both in Makkah & Madina to create a spiritual experience that will impact directly to the overall experience.

Presenter: Mohammad Iqbal Alawi, Chairman Of The Board Of Directors, SAHAT Property Management Co.
Speaker: Sami Almakhdhoub, CEO, Knowledge Economic City Co.
Moderator: Wail Balkhair, CEO, SAHAT Property Management Co.
14:00 – 14:40

Breakout B: What is a Customer Data platform?

In the Experience Economy, customer’s real-life interactions with a brand can form impressions that are more intense and lasting than those created or off-set by traditional marketing communications. Experience has become the brand. Consumers expect more enjoyable and consistent interactions across all touchpoints. And as technologies evolve, data proliferates,
markets get disrupted and customer expectations shift, keeping pace can be hard. The CDP is a fundamental piece of a digital

Speakers: Jan Gloncak, Partner – Data and Analytics, PwC
Andrew Mackay, Director – Data and Analytics, PwC
14:40 – 15:15

Breakout A: Disrupting Traditional Luxury Online

As digital media and technology are now ingrained in consumers lifestyle the essence of luxury is changing from an emphasis on the physical to a focus on the experiential. This session will explore how online luxury-focused players are disrupting the industry by taking smart approaches to delivering better experiences and product assortment for the digitally-savvy and ever-more demanding consumer, and how the platform’s curatorial approach to e-commerce can help reshape the way people buy online.

Speakers: Ghizlan Guenez, Founder & CEO, The Modist
Kunal Kapoor, Founder & CEO, The Luxury Closet Inc.
Moderator: Nisreen Shocair, Group CEO Middle East, Yoox Net-A-Porter
14:40 – 15:15

Breakout B: Rethinking Physical Retail to Survive and Thrive

It’s no secret that the retail landscape has changed. Clearly, what has worked in the past is no longer relevant and industry leaders must transform in order to not only survive, but thrive. How can physical retailers adopt agile strategies that will deliver growth, exceed customer expectations and tap into new consumers in the process? Will the industry be able to protect itself from the might of the e-commerce giants? This session examines the need to re-define the store’s strategic value and contribution in a digitally empowered world.

Speakers: Marwan Moukarzel, CEO, Fawaz Alhokair Group Fashion Retail
Bart Denolf, CEO Franchise, Sacoor Brothers
Christophe Nicaise, Chief Strategy & Business Development, Ali Mansour
Ali Mansour, CEO Retail, eXtra
Moderator: Norma Taki, Partner, MENA Consumer Industries, PwC
15:15 – 15:40


15:40 – 16:15

The Future of Grocery Retail

Globally, the grocery retail industry is being re-shaped: preferred formats are shifting away from big boxes toward discounters and convenience, online channels keep growing with an increasing threat of disintermediation, product mix is evolving with greater share of fresh and artisanal brands, restaurant and grocery are merging into new models, profit pool is under pressure… How will these trends play out in Saudi Arabia? How will Baqala evolve? Are hypermarkets dead? Will hard discount eventually succeed? How significant will e-grocery become and who will win that battle?

Speakers: Waleed Al-Saud, Founder & CEO, Mukatafa
Dr. Bander Talaat Hamooh, CEO, Panda Retail Company
Turki Al Sadhan, CEO, SPAR Saudi
Moderator: Cyrille Fabre, Partner, Bain & Company
16:15 – 16:50

View from the Top: Staying Ahead of the Market Curve

The global retail industry is undergoing profound structural change due to shifting consumer tastes and technological change. In Saudi Arabia, these forces are accentuated by the Vision 2030 strategy to reshape economy and society and reduce the role of the public sector. How can policymakers and business experts endure the Kingdom make the most of these transformational opportunities?

Speakers: Abdulsalam Almanei, Deputy Minister for Internal Trade, Ministry of Commerce and Investment
Muhammad Alagil, Chairman, Jarir Investment
Rayan Fayez, Managing Director & CEO, Banque Saudi Fransi
Moderator: Frank Kane, Senior Business Columnist, Arab News
16:50 – 17:10

Closing Keynote

Speaker: H.E. Ibrahim Al-Omar, Governor, SAGIA


To Be Announced


H.E. Majid bin Abdullah Al Qasabi

Ministry of Commerce & Investment

H.E. Ibrahim Al-Omar


H.E. Ahmad Bin Sulaiman Al Rajhi

Ministry of Labor and Social Development

Omar Almohammady
Group CEO

Fawaz Alhokair Group

Patrick Chalhoub

Chalhoub Group

Muhammad Alagil

Jarir Investment

Ibrahim Al-Suwail
Deputy Governor


Mohammed Alshaya
Executive Chairman

Alshaya Group

Mohammed Yousuf Naghi

Mohammed Yousuf Naghi & Brothers Group

Waleed Al-Saud
CEO & Founder


Dr. Bander T. Hamooh

Panda Company

Ahmad AR. BinDawood

Danube & BinDawood
BinDawood Holding

H.H. Princess Noura Al-Saud
Advisor, Fashion Sector

Ministry of Culture

Chris Baker
SVP & Head of Retail North America

Visa Inc.

Cyrille Fabre

Bain & Company

Ramy Fares
Industry Director of Retail, Travel & Transport Middle East & Africa,


Nisreen Shocair
Group CEO Middle East

Yoox Net-A-Porter

Nilesh Ved
Chairman & CEO

Apparel Group

Norma Taki
Consumer Markets Leader


Selim Chidiac


Anita Balchandani
Partner, Apparel, Fashion & Luxury UK

McKinsey & Company

Mohammad Iqbal Alawi
Chairman of the Board of Directors

SAHAT Property Management Co.

Ghizlan Guenez
Founder & CEO

The Modist

Christophe Nicaise
Chief Strategy & Business Development

Seddiqi Holding

Turki Al Sadhan

SPAR Saudi

Edward Sabbagh
Managing Director – MENA


Shant Oknayan
Group Commercial Director
Middle East & North Africa


Renuka Jagtiani

Landmark Group

Ahmed Alanazi


Faraz Khalid


Frank Kane
Senior Business Columnist

Arab News

Ghaith Shocair
Former CEO

Majid Al Futtaim Shopping Malls

Abdellah Iftahy

McKinsey & Company

Majed M. Al Tahan
Founder & CEO

AYM Commerce

Wail Balkhair

SAHAT Property Management Co.

Khalid Alsheddi
Executive Director


Bart Denolf
CEO Franchise

Sacoor Brothers

Marwan Moukarzel

Fawaz Alhokair Group Fashion Retail

Rayan Fayez
Managing Director & CEO

Banque Saudi Fransi

H.E. Ahmed Al-Hakbani

Saudi Customs

H.H. Prince Bandar Bin Khaled Al Saud

Unified Real Estate Development

Sami Almakhdhoub

Knowledge Economic City Co.

Alia Fawad

ITP Live & ITP Gaming

Konrad Kolankiewicz
Chief Operating Officer


Mohammed Habis

Al Balad Al Ameen Development & Urban Regeneration Co.

Kunal Kapoor
Founder & CEO

The Luxury Closet Inc.

Jayne Rafter
Publishing Director


Raffaella Campagnoli
Industry Strategy Expert

Mazen Qandeel
Executive Director


Jan Gloncak
Partner – Data and Analytics


Abdulsalam Almanei
Deputy Minister for Internal Trade

Ministry of Commerce and Investment

Panos Linardos
Executive Chairman

Retail Leaders Circle

Mohammed Dhedhi
Principal, Consumer and Retail Middle East and Africa

A.T. Kearney

Sue Holt
Managing Director, ITP Saudi

ITP Consumer & ITP Live

Ali Mansour
CEO Retail


Bill Ernest

Saudi Entertainment Ventures

Muzzammil Ahussain
Executive Vice President, Consumer Travel,

Seera Group

Ziad Al Yousef
Managing Director

Saudi Payments

Adnan Al-Khalaf
Vice President – Retail

STC Channels

Ahmed Ouf
Business Development Manager – Retail, Middle East

Axis Communications

Colin Henry
Senior Advisor Apparel Fashion & Luxury

McKinsey & Company

Saud Ghassan Al Sulaiman

IKEA Saudi Arabia & Bahrain

Hani Saif
Chief Information Officer


Andrew Mackay
Director – Data and Analytics


Nabil Nazer
Chief Investment Officer

Alsulaiman Group

Rawan Radwan
Regional Correspondent

Arab News

Abdullah Al-Jumah
Author, Media Personality

Law School Lecturer

Nojoud Alrumaihi

Upbeat KSA

To Be Announced

The Retail Leaders Circle would like to thank the partners of the RLC MENA 2020 Summit for their significant support.

The Retail Leaders Circle would like to thank the partners of the RLC MENA 2020 Summit for their significant support.

Headline Partners

Platinum Partner

Gold Partners

Platinum Partner

Gold Partners

Knowledge Partners

i-Zone Partner

Hospitality Partner

Knowledge Partners

i-Zone Partner

Hospitality Partner

Silver Partners

Strategic Media Partner

Social Media Partner

Media Partners

Strategic Media Partner

Social Media Partner

Media Partners