With retail – both globally and in the US – in a state of revolution, it has never been more important for the industry’s leaders to gain access to the latest insights, intelligence and innovations in order to stay ahead and better be able to respond to change. Retail Leaders Circle represents an unprecedented, invitation-only event that unites an eclectic delegation of influential leaders and industry stakeholders from the across the entire spectrum of the retail and brand industry. Thought leaders and visionaries push the conversation forward, share privileged strategies, network, and discover future opportunities in a unique and transparent format that serves as a catalyst for partnership, growth, and development.
|08:00 – 08:50:||
Registration and Coffee
|08:50 – 09:00:||
Introduction and welcome from Retail Leaders Circle.
Panos Linardos, Founder, Retail Leaders Circle
The State of the Retail Industry
It’s no secret that the retail landscape has changed. Clearly, what has worked in the past is no longer relevant and industry leaders must transform in order to not only survive, but thrive. David Jaffe discussed an industry in transformation: causes, implications and go forward strategies.
Speaker:David R. Jaffe, Chairman and CEO, Ascena Retail Group Inc.
Hudson Yards: Creating a Global Neighborhood.
Mastering the Pop-Up Shop: The Key to the Store of the Future
On-demand pop-up retail presents an opportunity for brands to delight customers, generate buzz and gain insights by incorporating smart, connected retail technologies. But integrating this technology is hard. In this session we discuss the concept of plug-and-play pop-up store kits to help agencies reduce design and development time, and deliver the unique digital experiences customers expect and deliver real-time analytics to measure performance.
Moderator:Gwen Morrison, CEO, The Americas, The Store – WPP
Beyond Borders: Building a Successful Brand in the Middle East Market
Luxury in the Middle East is not an easy sell. To succeed there, a brand has to cope with a complicated, multi-country and sometimes unstable region. It has to be relevant to the young, well-travelled, digital savvy and affluent consumer. While changing fast, the local consumer is also proving very specific: craving for exclusivity, constantly in quest for recognition, showing distinctive preferences rooted in a long, yet still vivid, tradition of oriental fragrances and local outfits, Middle Eastern consumers will expect to get a memorable retail experience and compelling storytelling: no surprise in a region well-known for its legendary hospitality and its famous One Thousand and One Nights. The recent explosion of e-commerce in one of the world’s most connected regions is not the least of the challenges ahead.
Based on examples of successful brands in the Middle East, Marcus Freeman will shed the light on what is required for any luxury brand to succeed in the Middle East.
Speaker:Marcus Freeman, Group CFO, Chalhoub Group
|11:15 – 11:50:||
Tommy Hilfiger on the Power of Disruption
Tommy Hilfiger is one of the world’s leading designer lifestyle brands with a presence in over 100 countries across the globe. For over 30 years, Tommy Hilfiger has led the industry with groundbreaking collaborations, immersive fashion shows and cutting-edge innovation. In a discussion with Marigay McKee, founder and principal designer Tommy Hilfiger shares how disruption, embracing technology and driving innovation have kept his brand at the forefront of the industry.
Speaker:Tommy Hilfiger, Founder and Principal Designer, Tommy Hilfiger
Retail’s Seismic Shift
Either survive and thrive through the biggest and most profound transformation in the history of retailing, by embracing the forces of change and adopting new strategies and therefore new business models, or risk being wiped out. And businesses will do so either proactively by design or reactively by default, or they will be gone.
This enormous disruption is being driven by the combined dynamics of an imbalance of supply and demand, the technology empowered new consumer cohort “weaponizing” the smartphone to gain unlimited and instantaneous access to whatever their heart desires wherever they are and whenever they want it — the consumer is the new POS. And, they are emerging as an entirely new culture with entirely new expectations.What is the industry to do?
State of Industry
Presentation:Robin Lewis, CEO, The Robin Report
Powering Growth Through Investments in Retail:
|14:10 – 14:45:||
Disrupting Traditional Luxury Online
As digital media and technology are now ingrained in consumers lifestyle the essence of luxury is changing from an emphasis on the physical to a focus on the experiential. This session will explore how online luxury-focused players are disrupting the industry by taking smart approaches to delivering better products and experiences for the digitally-savvy and ever-more demanding consumer, and how the platform’s curatorial approach to e-commerce can help reshape the way people buy luxury online.
Moderator:Alina Cho, Editor at Large, Ballantine Bantam Dell
Keeping Up with Innovation for Retailers and Brands:
Stirring Emotions – Making The Human Connection
Emotions differentiate humans from other living things. They make us unpredictable, impulsive and endlessly interesting. When tapped in to, our emotions allow brands to connect in a more relevant way. It is a known fact that consumers are more likely to purchase when they connect emotionally to a brand. Brands and retailers need to translate this understanding of people into an enhanced brand experience which stirs emotions. Alasdair Lennox will discuss how to connect with consumers through distinctive experiences, and how these memorable moments build value for brands. He will also share a preview of Group XP’s 2017 Experience Index, which measures the value of brand experience.
Speaker:Alasdair Lennox, Executive Creative Director, FITCH
The Future of Fragrances in the Beauty Industry
Fragrances has historically been a key category in the beauty industry but now faces cataclysmic challenges in terms of: changing olfactory tastes among millennials, the rise of social media affecting brand choices, shifting distribution channels including the rise of e-commerce, and the emergence of personalization and artisan fragrances in the marketplace. The fragrance category faces key challenges to stay relevant to consumers, appeal to consumers beyond the need for seduction and find a way for generating trail in an electronic, non-brick-and-mortar environment. We will explore in this panel the current state of the category and future opportunities in terms of marketing, distribution, product development and consumer insights that reveals a path toward the future.
Moderator:Steve Mormoris, Former CMO, Coty & Industry Consultant
|17:15||Wrap Up and Finale|