With retail – both globally and in the US – in a state of revolution, it has never been more important for the industry’s leaders to gain access to the latest insights, intelligence and innovations in order to stay ahead and better be able to respond to change. Retail Leaders Circle represents an unprecedented, invitation-only event that unites an eclectic delegation of influential leaders and industry stakeholders from the across the entire spectrum of the retail and brand industry. Thought leaders and visionaries push the conversation forward, share privileged strategies, network, and discover future opportunities in a unique and transparent format that serves as a catalyst for partnership, growth, and development.
|08:00 – 08:50||
Registration and Coffee
Grab your name badge, say hello, activate the onsite app and prepare to leave the office behind for two-and-a-half days of networking, learning and intelligence gathering
|08:50 – 09:00||
Technology, Innovation, and the Future of Shopper Marketing
Mastering the Pop-Up Shop: The Key to the Store of the Future
On-demand pop-up retail presents an opportunity for brands to delight customers, generate buzz and gain insights by incorporating smart, connected retail technologies. But integrating this technology is hard. In this session we discuss the concept of plug-and-play pop-up store kits to help agencies reduce design and development time, and deliver the unique digital experiences customers expect and deliver real-time analytics to measure performance.
Gwen Morrison, CEO, The Americas, The Store – WPP
Beyond Borders: Building a Successful Brand in the Middle East Market
Patrick Chalhoub, Joint-CEO, Chalhoub Group
|11:15 – 11:50||
Disrupting Traditional Luxury Online
CEO Roundtable: Navigating the Future Retail Landscape
Gilbert Harrison, Chairman, Financo
Powering Growth Through Investments in Retail: Strategic Buyers vs. Financial Buyers
William Susman, CEO, Threadstone Advisors
Stirring Emotions – Making The Human Connection
Our fast-paced connected world has built Generation Picky, which crosses ages and demographics, and demands more than ever before. In the battle to win, retailers are focused on helping people explore and locate products by being the most seamless, convenient, and Amazon-like in their approach. But, they are forgetting to focus on being distinctive by developing unique memorable moments. The potential for businesses to create powerful experiences has never been so great, but only companies who are willing to engage in fundamental human experience by stirring emotion and crafting memories will triumph. Translating an understanding of people and how they shop into an enhanced brand experience is key. From the welcome, to the peak of the journey,through to the checkout point – consumers are more likely to purchase when they connect emotionally to the brand. Hermann Behrens, CEO of the America’s at FITCH, will discuss why emotions matter at retail, creating the human connection through generosity of experiences, and what the value is for brands. He will also share a first time preview of the XP 2017 Experience Index which measures the value of brand experience, and will be officially launched on Sept. 17th.
Hermann Behrens, CEO,Americas, FITCH
Keeping Up with Innovation for Retailers and Brands: Art of Innovation vs. Foundation
Balancing hard-earned investment dollars across all retail initiatives (merchandise,marketing, ecommerce, mobile, technology, operations, people, etc.) is hard enough. With innovation happening faster and CIOs, CMOs and Digital executives having to keep up with the rapid pace of change, it’s important to embrace innovation – but at what rate and at what investment level? When should we chase the aspirational? When should we say “No” (or “Not yet”)? How do we balance our business plans or budgets with innovation vs. foundational investment? In this session, FitForCommerce and a key retailer will discuss challenges and experiences in keeping up with innovation while not losing focus on today’s business. After, we will break out into smaller workshops, led by FitForCommerce consultants, to dig deeper on these challenges and approaches, then wrap up the session with read outs and lessons learned.
Bernardine Wu, CEO, FitForCommerce
The Death and After Life of Celebrity Marketing
How do Brands evolve with consumer sensibilities and re-look at ways in which they integrate celebrities in their Brand personas? How do manufacturers, retailers and consumers benefit or not from celebrity marketing? What is the future of celebrity marketing? In this session we will talk about a short history of marketing within the last 30 years, case studies on how brands monetize celebrities, and what does this mean for consumers, retailers, manufacturers and celebrities.
George Ledes, President & CEO, Beauty Fashion & Cosmetic World
The Future of Fragrances
Steve Mormoris, Former CMO, Coty